Without a business idea to assess, Paul Graham lists "naughtiness" as one of the things he looks for in a founder. “They tend to have a piratical gleam in their eye,” he says, invoking the pirate’s omnisexual trickster appeal, embodied by Johnny Depp’s performance in Pirates of the Caribbean.

- my new piece, Sex and the Startup: Men, Women and Work is up at Model View Culture